Projects

Interior design workflow software, co-founded with Vladimir Borisov. It takes a floor plan and a brief, lays out an editable room, sources products that exist and fit the dimensions, and assembles a specification a client can approve and a supplier can quote.

Fifty users to date. The average first session runs about six hours. First paying customer in the US.

Completed Plug and Play Armenia's third pre-acceleration programme, which closed with an expo in July 2026. The Armenian Ministry of High-Tech Industry listed the cohort.

An operations agent running on a private VPS, built on the open-source Hermes Agent framework. It handles the recurring work across my companies and I run it from Telegram, one thread per subject, with memory that persists across months.

Twenty-two scheduled jobs in production. Nine cover Decato: Search Console pulls, an indexation watchdog, technical checks, a content backlog, a weekly operations report, lead digests and conversion alerts. The rest draft the weekly investor update, sweep stale follow-ups, run a daily finance check-in, and maintain the system itself through a nightly backup and a guarded weekly update.

I also teach the setup. The first session in Yerevan drew thirty people and five volunteer mentors; AI9 Startup Campus hosted the next in May 2026, with attendees required to arrive with a server provisioned and SSH working.

Conversation AI for high-stakes calls, co-founded and led as CEO. It began as a transformer fine-tuned to separate evaluation from observation in written speech at 82% F1, shipped as a Slack bot for team communication, and became a macOS application that ran during live calls.

Four thousand users. $165,000 pre-seed. 43 companies through pilots and subscriptions. Second product of the day on Product Hunt. Finalist at Burning Heroes 2024 in San Francisco with a live pitch at Plug and Play Silicon Valley. US pilots with Erickson Coaching International and Facility Solutions Group. Draper University, then Plug and Play Armenia.

The Electron client had stability problems that cost retention, and was rewritten in Swift in February 2026. Closed in May 2026. The product site remains online.

A Telegram bot for the 2022 relocation wave to Armenia. It aggregated rental listings and matched them against what people specified, with a distribution channel around it.

Built and sold within three weeks for $10,000. The channel remains active with over six thousand members.

A communication training practice, then a venture built on it. The practice ran four-day residential programmes for technology managers: nonviolent communication workshops, morning Ashtanga, movement and group work, at $1,700 per participant.

Fourteen programmes delivered, plus individual coaching. Over three hundred people trained in nonviolent communication. $70,000 in revenue across one six-month period, and roughly five times the startup's revenue over the same years.

Retreat Zone was the productised version: an aggregator handling selection, fit and logistics for first-time attendees. Incorporated in Delaware, first investor check raised. Discontinued in 2025.

Digital agency, from eighteen. Websites and marketing, run while still at school and through university.

Ad agency, at twenty-one. Over $4,000 a month. Closed within a year.

First technology startup, at twenty-three. Closed. Two full-time roles taken afterwards to clear the debt.